Template-Type: ReDIF-Article 1.0
Author-Name: Mstislav P. Afanasiev
Author-Email: mstafan@hse.ru
Author-Workplace-Name: National Research University Higher School of Economics, Moscow 101000, Russia
Author-Name: Nataliya N. Shash
Author-Email: SHash@rea.ru
Author-Workplace-Name: Plekhanov Russian University of Economics, Moscow 117997, Russia
Title: Consumer’s Choice in the Context of Richard Thaler’s Behavioral Economics
Abstract: The review on the R. Thaler’s book “Misbehaving: The Making of Behavioral Economics” in the Russian translation presents the main conceptual ideas of behavioural economy. The architecture of a consumer’s choice in the course of economic decision-making processes of all types is described. The authors draw the conclusion that Thaler’s approach can be applied to macroeconomic and the government activities, especially in the sphere of monetary, budgetary and tax policy.
Classification-JEL: B31, D12
Keywords: behavioural economics, architecture of consumer’s choice, economic decision, economic behavior
Journal: Finansovyj žhurnal — Financial Journal
Pages: 129-131
Issue: 2
Year: 2018
Month: April
DOI: 10.31107/2075-1990-2018-2-129-131
File-URL: http://www.nifi.ru/images/FILES/Journal/Archive/2018/2/statii_2018_2/fm_2018_2_11.pdf
File-Format: Application/pdf
Handle: RePEc:fru:finjrn:180211:p:129-131